朱昊，高校资深教师，专业深耕物流与供应链管理领域，荣获英国皇家采购与供应学会（Chartered Institute of Purchasing and Supply，简称CIPS）六级专业资格证书。主讲“物流与供应链管理（英文）”“国际商务谈判（英文）”“全球供应链管理（英文）”“运营管理（英文）”及“采购管理”等多门核心课程。在学术成就方面，已出版两部供应链管理领域的教材、一部全英文国际商务谈判教材，以及一部国际商务谈判相关专著，同时在国际学术期刊上发表英文论文四篇，并在国内学术期刊上发表相关中文论文五篇。
书摘
Contents
Chapter 1 Introduction to International Business Negotiation
1.1 Definition and Importance of International Business Negotiation
1.2 Historical Perspectives of International Business Negotiation
1.3 Key Concepts and Terminology in International Business Negotiation
1.4 The Global Business Environment
Chapter 2 Theoretical Frameworks and Models
2.1 Negotiation Theories
2.2 Cross-Cultural Communication Models
2.3 Game Theory in Negotiation
2.4 Behavioral Economics
Chapter 3 Preparing for Negotiation
3.1 Research and Analysis
3.2 Setting Objectives and Priorities
3.3 Cultural Intelligence and Awareness
3.4 Building a Negotiation Team
Chapter 4 Negotiation Strategies and Tactics
4.1 Competitive vs. Collaborative Strategies
4.2 BATNA (Best Alternative to a Negotiated Agreement)
4.3 Tactics for Various Negotiation Stages
4.4 Dealing with Difficult Negotiators
Chapter 5 Cross-Cultural Negotiation Challenges and Solutions
5.1 Understanding Cultural Differences
5.2 Communication Styles and Barriers
5.3 Case Studies of Cross-Cultural Negotiations
5.4 Strategies for Bridging Cultural Gaps
Chapter 6 Practical Negotiation Techniques
6.1 Active Listening and Questioning
6.2 Persuasion and Influence
6.3 Managing Emotions and Stress
6.4 Ethical Considerations in Negotiation
Chapter 7 Technology and Negotiation
7.1 Digital Communication Tools
7.2 Virtual Negotiation Platforms
7.3 Cybersecurity in Negotiation
7.4 Case Studies of Technology-Enhanced Negotiations
Chapter 8 Negotiation in Different Contexts
8.1 International Trade Negotiations
8.2 Mergers and Acquisitions
8.3 Conflict Resolution and Mediation
8.4 Government and Diplomatic Negotiations
Chapter 9 Post-Negotiation Processes
9.1 Implementing Agreements
9.2 Monitoring and Compliance
9.3 Building and Sustaining Long-Term Partnerships
9.4 Evaluating Negotiation Outcomes
Chapter 10 Developing Negotiation Skills
10.1 Self-Assessment and Reflection
10.2 Continuous Learning and Improvement
10.3 Role-Playing and Simulations
10.4 Professional Development Resources
Chapter 11 Insights and Lessons from Real-World Negotiations
11.1 Success Stories in Negotiation
11.2 Learning from Failures
11.3 Cultural Dimensions in Negotiation
11.4 Expert Negotiator Insights
Chapter 12 Emerging Trends and Future Directions
12.1 Globalization and Modern Negotiation
12.2 Negotiation Strategies for Emerging Markets
12.3 Sustainability and CSR in Negotiations
12.4 Essential Skills for Future Negotiators
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